Years ago, the Naples Florida real estate market was highly seasonal. Our traditional season was generally Christmas to Easter. Back then, you could go on vacation after Easter because business would drop off quite a bit. I am pleased to inform you that this trend has changed dramatically.
In my opinion, we now have three seasons. The traditional season of Christmas to Easter is still intact. We tend to see more cash transactions during this period. We also see more high-end luxury real estate sales in this traditional season.
Over the last fifteen years, we have seen the emergence of a solid summer season. During the summer, we have many east coast Floridians that come over to the west coast for their vacation getaways. I sometimes joke that we pass each other on the highway as many Southwest Florida residents will vacation on the east coast while the east coast Floridians enjoy the relaxed west coast lifestyle over here. A strong summer season can sometimes determine whether it was a good year for real estate sales or a great year for real estate sales. The other thing that I notice about the summer season is that we get an influx of international visitors.
The third season, which is generally a tad weaker than the other two seasons is the fall season. Many of the fall buyers are looking to secure a property prior to the winter months so that they have a winter home to visit when it gets cold up north. Also, some prospective buyers will come down in the fall to preview the listing inventory prior to the large influx of winter buyers. In other words, they are trying to get first choice.
I am writing this article a couple days before Easter 2018. There will be a lot of sales contracts this week. But, there will also be a lot of contracts written over the next several weeks. The point here is that business doesn’t just stop at Easter. The traditional season usually goes a couple of weeks past Easter. There are some areas up north that are still experiencing snow as I write this article. Why would someone leave the balmy weather of Southwest Florida to go back to the snow? I guess we get kind of spoiled down here. We are used to nice weather. Welcome to paradise!
Mike Hughes, Vice President
Downing-Frye Realty, Inc.
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